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5 Online Marketing Terms Small Business Owners Should Know

November 25, 2014 By Leave a Comment

   1. WebPresence™ WebPresence™ also known as Online Presence is everywhere your business information is found online. This includes your website, your social media channels and your local review pages. Why: Most small business owners don’t take the time to maintain their WebPresence™ which means they aren’t taking control of the information their business is [Read more…]

Filed Under: Email Marketing, Marketing Tools, Search Engine Marketing, Search Engine Optimization, Small Business Marketing Blog, Social Media Marketing, Web Design, WebPresence Marketing, Website Content Tagged With: , , , , , , , , , , ,

Meet Dr. Dean

October 7, 2014 By Leave a Comment

We get requests from people almost daily wanting more information about what makes a good website. I have spoken to owners of auto repair shops, fishing charters, dry cleaners, pediatric clinics… and too many others to count. (If you guessed that we love to support the small business community, you’d be 100% correct!) They want [Read more…]

Filed Under: Marketing Tools, Search Engine Marketing, Search Engine Optimization, Small Business Marketing Blog, Small Business Marketing Tips, Web Design, WebPresence Marketing, Website Content Tagged With: , , , , , , ,

How to Respond to Negative Online Reviews

September 16, 2014 By Leave a Comment

Your customers have access to many different review sites such as Yelp.com, YellowPages.com and even your Google + and social media pages to leave a testimonial about the service they received at your business. According to this survey by Nielsen.com, 70% of consumers say online reviews are among the most trusted source for information, and [Read more…]

Filed Under: Marketing Tools, Reputation Management, Search Engine Optimization, Small Business Marketing Blog, Small Business Marketing Tips, WebPresence Marketing Tagged With: , , , , , ,

5 Reasons You Need Google Plus for Your Internet Marketing Strategy

October 25, 2013 By Leave a Comment

Google + was created with the intention of going head to head with other social networks such as Facebook and Twitter.  Google saw the long game and wanted to capitalize on the social media action. After getting off to a slow start, Google+ is now quickly being recognized as the most valuable social media property. [Read more…]

Filed Under: Search Engine Optimization, Small Business Marketing Blog, Small Business Marketing Tips, Social Media Marketing, WebPresence Marketing Tagged With: , , , ,

SEO Advice-Why Does Google Change Their Algorithm?

September 10, 2013 By Leave a Comment

For those of us in the world of SEO, this seems to happen way too often. Just as we get used to the adjustments that search engines make to improve user experience, they flip the switch on something new. Granted, we all understand that the importance of a great user experience- it’s one of the [Read more…]

Filed Under: Search Engine Optimization, Small Business Marketing Blog, Small Business Marketing Tips Tagged With: , , , ,

5 Ways Pinterest Helps Social Media Marketing

August 20, 2013 By Leave a Comment

In its 3rd year, Pinterest is still gaining popularity as both an alternative and compliment to other social networking options. With over 48 million global users, Pinterest drives almost as much traffic as Twitter and it’s “pin it” button gets 10 times the clicks of the “tweet” button around the web. The value of this [Read more…]

Filed Under: Small Business Marketing Blog, Small Business Marketing Tips, Social Media Marketing Tagged With: , , ,

What You Need to Know About Hashtags

July 8, 2013 By Leave a Comment

Have you ever been caught in a conversation about what’s trending on Twitter or someone’s latest #Vine video and been completely lost? To many, Twitter is like the first day of a foreign language class where everything you read and hear seems like gibberish that is never going to make sense. Then after a little [Read more…]

Filed Under: Small Business Marketing Blog, Small Business Marketing Tips, Social Media Marketing, WebPresence Marketing Tagged With: , , , , ,

The Importance of Testimonials for Your Business

April 11, 2013 By Leave a Comment

If you are a business owner, then you know that keeping a good reputation with your customers and community is a vital part of running a successful business. One of the best inexpensive ways to keep your reputation sparkling  is by using testimonials. The most accurate way to explain the potential of a testimonial is [Read more…]

Filed Under: Small Business Marketing Blog, Small Business Marketing Tips, Social Media Marketing, WebPresence Marketing Tagged With: , , ,