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8 Ways to Create Engaging Social Media Content

Follow these 8 tips for better engagement on your social media posts. 1. Keep Things Positive Emotions expressed by friends on Facebook influence our own moods. Positivity breeds engagement. If you are able to entertain your audience and brighten their day, chances are you’ll see more likes, shares and comments on your posts. 2. Utilize [Read more…]

Importance of Hashtags

#ThrowbackThursday, #Selfie, #NoFilter. Hashtags have become a staple within our social media culture. You can now find them on Facebook, Twitter, Instagram, Google+, Vine, Pinterest, and even YouTube. So why are hashtags so important? And where can you find trending hashtags? Hashtags improve searchability, tap into trends, and add flavor to your content. Consider your [Read more…]

New Twitter Profile: Everything You Need to Know

You’ll notice Twitter introduced a major facelift to their profile pages last month. Moving towards a Facebook feel, the new profile places more emphasis on images and top content. With the official switch to new profiles taking place today, here is everything you need to know about the update. Header Image The new header image [Read more…]

The Dos and Don’ts of Marketing: Social Media

Like most things in life, there is a right way and wrong way to do marketing. Over the next few weeks, our team is going to be sharing our thoughts on some of the most important dos and don’ts of marketing for your small business. In our first segment, we would like to let you [Read more…]

Show Your Marketing a Little Love

With Valentine’s Day around the corner and romance in the air, now is the perfect time to show your marketing a little love! These 5 simple techniques are an easy way to ramp up your marketing this month. I Love Marketing Keep it Simple Focus on what is important, and make that your message. If [Read more…]

Updates and Changes in Social Media Through 2013

Social networks come and go (looking at you, Myspace), but social media is definitely here to stay. We’re taking a look back at the major changes to the biggest social networks this year. Facebook Facebook has had a rough year They rolled out unpopular changes like removing the option to remain hidden in search (part [Read more…]

What You Need to Know About Hashtags

Have you ever been caught in a conversation about what’s trending on Twitter or someone’s latest #Vine video and been completely lost? To many, Twitter is like the first day of a foreign language class where everything you read and hear seems like gibberish that is never going to make sense. Then after a little [Read more…]

The New Facebook Business News Feed is Here- Are YOU Prepared?

Have you noticed a recent change in your Facebook news feed? If yes, then your account has been included in the initial rollout of the new and improved Facebook News Feed. The new layout was created due to a dramatic increase in content including photos and videos over the past year as well as a [Read more…]