SEO Dos 1. Create up-to-date content-rich pages that provide useful information. You have probably heard this a million times by now because it is true! Content is, and continues to be King. Creation of content that is engaging, informative, and relevant to the keywords you are targeting is the number one element to a successful [Read more…]
Finding compelling content for a Blog can be easier than you think
April 24, 2014 By Leave a Comment
One of the biggest challenges for any company with a website and a blog is creating new and compelling content that will not only engage your readers, but give them something useful that they can use. If you are an e-commerce store, publish articles about how to use the products you sell. If you are [Read more…]
Responsive Marketing-Why Listening to Your Customers is Important
April 18, 2014 By Leave a Comment
The days of writing an annual marketing plan and evaluating it on a quarterly basis are over. With the pervasive nature of the digital age taking over, marketers must adapt and speed up their consumer response rate. According to the Quanzi Institute, Responsive Marketing is the attention to consumer response in the marketing strategy to [Read more…]
The Dos and Don’ts of Marketing: Email Blasts
March 11, 2014 By Leave a Comment
The concept of being able to reach scores of potential customers with one marketing message makes email marketing a powerful tool. Focused, relevant, and consistent campaigns have the power to attract and cultivate customers; by that same token, a poorly crafted email can be just as destructive to your image and drive customers away. As [Read more…]
Quality Service is More Important than Price
February 25, 2014 By Leave a Comment
I’m sure you’ve seen the ads – take this miracle pill and you’ll lose 20 pounds in two weeks without diet or exercise! And while it’s certainly appealing, anyone who has ever tried a fad diet or pill can tell you they don’t work. A juice cleanse may get you five pounds thinner but chances [Read more…]
