What’s the difference between paid search and search engine optimization? Do I have to pay for SEO? Isn’t AdWords the same thing? We hear questions like these from small business clients all the time. As the Internet continues to grow and evolve, so does online marketing. But SEO and PPC are two different things, with [Read more…]
Countdown to “Mobilegeddon” – Google’s Mobile Update launches April 21
Today marks the final 5 days before Google releases its next algorithm update, slotted for Tuesday, April 21, 2015. And the chatter hasn’t died down. Experts across the web design, search engine optimization, paid search, and content marketing industry are chiming in: Mark the date: April 21. It’s not just another update from Google – [Read more…]
The Critical Difference between “Mobile-Friendly” and “Responsive” Websites
As small business owners, we’ve all seen the trends and heard the stats – so we all know the importance of being found on mobile. More than half of consumer time spent on the internet is on mobile devices — Are you where your customers are looking? Nearly half of consumers say they won’t return [Read more…]
This Month Only – Get a Mobile-Friendly Website and Save!
What is half of your potential website visitors can’t find your website when they search online? Are you missing out on this traffic? This could be a reality very soon, thanks to some upcoming changes Google is making! Starting in April, Google is going to start favoring websites that are friendly for tablets and smartphone. [Read more…]
SEO is Dead! The Birth of Mobile Marketing
Search Engine Optimization. We have all heard of it, and as small business owners we have all worked tirelessly to achieve that coveted top spot of the search engine God we know as Google. We all know about SEO’s dark past, Google’s Panda and Penguin algorithm updates, and that Google’s obsession with cute, black and [Read more…]
Responsive, Visually Appealing E-Commerce Website Transformation
When you sell beautiful, picturesque products online, you NEED a visually striking website that highlights them to potential buyers. That’s what the owner of Vintage Body Care knew when she approached Automated Marketing Group for a website redesign. Based in Casper, WY, this small, family owned and operated business started with an idea that developed [Read more…]
What is Mobile Marketing? And Why does it Matter?
If you’ve kept up with the business advice and trends across the web over the past couple years, you’ve probably heard that you need a mobile strategy and mobile marketing to stay relevant and competitive. With all this hype, we’ve talked to many small business owners who are thrown into a panic, frozen with fear [Read more…]
A Website that Serves: The Doctors, the Practice, and the Patients
We build a lot of websites for a lot of different kind of businesses. We take pride in all the work we do no matter how small or big an organization is, or what type of business it is. Recently we completed work on a new website for Pediatric Endocrine Associates based in Greenwood Village, [Read more…]
Beware of these “Buzzwords” in 2015: Multiple Websites
One business having multiple websites is not a good thing. We have been seeing more and more of this type of activity, especially when it comes to hiring companies to run Adwords or PPC campaigns. The keys to any successful Adwords campaign are not only optimized, well-researched keyword and ad development, but also well optimized [Read more…]