What’s the difference between paid search and search engine optimization? Do I have to pay for SEO? Isn’t AdWords the same thing? We hear questions like these from small business clients all the time. As the Internet continues to grow and evolve, so does online marketing. But SEO and PPC are two different things, with [Read more…]
About Emily Adams
Emily Adams is the Content Marketing Specialist and Copywriter for Automated Marketing Group, specializing in email marketing, e-newsletters, and blogging. She is also the Local Store Marketing Specialist for Keller Bros. Auto Repair, designing and implementing campaigns to increase involvement and brand awareness within the community.
To connect and find out more Follow Me On Google +
We Love Dogs – and They Need Our Help
June 11, 2015 By Leave a Comment
At Automated Marketing Group, we love dogs. If you follow our accounts on Facebook and Instagram, you may have even seen snapshots from our Friday “Bring your Dog to Work” days. So when we heard the news from a dog rescue group in our community that five of their puppies are facing a life threatening [Read more…]
The 3 People Who Leave Reviews
May 15, 2015 By Leave a Comment
Few people leave reviews. That’s the cold hard truth. But as discussed in the last blog, Why Your Opinion Matters (and Mine Does Too!), reviews carry a lot of weight for small businesses. Most online shoppers look to reviews before making purchase decisions. This is true for service-based businesses too. Prospective customers turn to Google [Read more…]
Why your Opinion Matters (and mine does too!) – The Importance of Customer Reviews
April 29, 2015 By Leave a Comment
Anytime you buy a product online, chances are good you’ll receive a follow up email within a few days with a link to leave a review on their site. You can even spot print-outs or posters in stores, codes at the bottom of receipts, social media requests – so why do so many companies ask [Read more…]
Countdown to “Mobilegeddon” – Google’s Mobile Update launches April 21
April 16, 2015 By Leave a Comment
Today marks the final 5 days before Google releases its next algorithm update, slotted for Tuesday, April 21, 2015. And the chatter hasn’t died down. Experts across the web design, search engine optimization, paid search, and content marketing industry are chiming in: Mark the date: April 21. It’s not just another update from Google – [Read more…]
What the Trada shut down means for your PPC Advertising
April 1, 2015 By Leave a Comment
Trada, the crowd sourced search engine “marketplace” in Boulder, Colorado, closed its doors on Monday, March 30, leaving its users to recover from the unexpected blow and attempting to restart their PPC advertising campaigns. Founder and CEO Niel Robertson made the announcement with these words: “Trada began its truly innovative approach to managing paid search [Read more…]
The Critical Difference between “Mobile-Friendly” and “Responsive” Websites
March 19, 2015 By Leave a Comment
As small business owners, we’ve all seen the trends and heard the stats – so we all know the importance of being found on mobile. More than half of consumer time spent on the internet is on mobile devices — Are you where your customers are looking? Nearly half of consumers say they won’t return [Read more…]
9 Questions to Ask Before you hire a Web Designer
February 17, 2015 By Leave a Comment
Your website is such an important aspect of your marketing – it is the digital storefront of your business, the first impression many of your customers will have about your business, and the cornerstone of your online marketing strategy. So choosing a website designer might be the most important business decision you make. A good [Read more…]
Responsive, Visually Appealing E-Commerce Website Transformation
February 3, 2015 By 1 Comment
When you sell beautiful, picturesque products online, you NEED a visually striking website that highlights them to potential buyers. That’s what the owner of Vintage Body Care knew when she approached Automated Marketing Group for a website redesign. Based in Casper, WY, this small, family owned and operated business started with an idea that developed [Read more…]
